Pro Late Models
The Pro Late Model is the first step into professional late model motorsports as a driver/spokesperson. A Pro Late Model is the most economical of the late model branding opportunities as well as the most customizable. With the Pro Late Model being the headlining class for most weekly tracks throughout the Upper Midwest and Great Lakes area, a dedicated regional series and numerous unsanctioned special events allows some of the greatest flexibility in motorsports marketing. The unique mix of events allows your company to pinpoint branding opportunities. At track events are contested in Minnesota, Iowa, Illinois, Michigan, and Wisconsin allow you to create and economical regional branding experience. Pinpointing major metropolitan locations such as Chicago, Rockford, Milwaukee, Madison, Minneapolis, Lacrosse, or Wisconsin Dells is one of the major benefits of a Pro Late Model marketing campaign. The social media and media presence with a Pro Late model team and series will create a great regional brand awareness and presence. The attendance draws and social media impressions associated with the Pro Late Model Package has a high degree of redundancy creating that brand name recognition your business is seeking. The wide variety of business partners associated with Pro Late Model teams and series range from local and regional to companies doing business nationally. Customizing a thirteen to seventeen race schedule, coupled with three to five off track events could generate an estimated nine to twelve million impressions for your brand each year.
The sleek smooth racing lines of a Pro Late Model have those low fast, professional looks. The economics of the rules and this professional look will give your company a professional look at an economical price point. A Pro Late Model package is the most economical price point for a regional motorsports marketing opportunity available. In person events across four states, attendance from around the Upper Midwest and Great Lakes region, combined with media and social media coverage across these same regions give your brand that regional footprint your company is seeking. The Pro Late model teams offer a great mix of spokesperson to choose from. The experience level is still quite varied in the Pro Late Model level of racing from fifteen to fifty years of age, a company can find the level of experience they are seeking. The Pro Late Model style of racing has the best mix of diversity with more women competing at this level than any level of motorsports in the Midwest and Upper Great Lakes. If your brand is seeking an economical regional footprint a Pro Late Model will give your company the PROfessional identity.